July 10, 2020

Vitamilk Mother’s Day Campaign

“When you look into a mother’s eyes, you know that is the purest love you can find on this earth.” – Mitch Albom

Mother’s Day is a day for honouring and celebrating mothers worldwide and their influence in our lives.

Who is your mother and what Vitamilk variant represent your mother?
Is she the Vitamilk energy booster? The one who fights your battles for you or gives you the hard training, very strict mom who never spares the rod?

Is she the Vitamilk Funky banana? The fun-loving kind of mom, just like a sister, sharing the same wig and high heels and very young at heart?

Is she the Vitamilk Double Choco? The cool, pampering type who corrects you in the most loving way possible, and just too sweet?

Is she the Vitamilk Original; Sweet, strong and cool at the same time and does so effortlessly?

A week to the Mother’s Day celebration, Vitamilk initiated a challenge on social media; Facebook, Instagram and Twitter dubbed “Which Vitamilk is your mother” asking people to do a video sharing which variant fits their mother.

30  people out of the lot were surprised with the new Vitamilk Strawberry Variant. The awards were presented on Sunday 10th May at Lapaz.

The challenge was a successful, increased reach, engagement and impressions on the various social media platforms.

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July 6, 2020

Vitamilk Ghana Wins Cocoa/Chocolate/Diary Product Of The Year Award, 2020

Vitamilk Ghana has emerged winner of the Cocoa/Chocolate/Diary Product of the Year award, at the Ghana Beverage Awards (GBA), 2020.

This year’s edition was held on 13th June as a virtual event streaming live on eTV Ghana, Facebook and on the GBA Website in adherence to the COVID19 safety measures.

Under the theme “Inspiring Excellence in Ghana’s Beverage Industry”, GBA aims at celebrating and inspiring Ghana’s beverage industry and its stakeholders.

The Beverage Industry is a fast-growing sector in the economy of Ghana. Over the years, it has been pivotal in providing refreshment and entertainment to the people of Ghana.

Vitamilk has always been a key brand, providing fresh wholesome soymilk with delicious taste. The brand continues to improve its health benefits since it was launched, by first introducing the Vitamilk Original Soymilk and later adding the Vitamilk Energy, Vitamilk Double Choco, Vitamilk Banana and Vitamilk Strawberry.

The inviting special Vitamilk strawberry variant launched recently is fortified with a pleasant taste, 23% fewer calories, 25% less fat than the diary milk, 35% lower sugar and 8grams of soy protein, which makes it unique in the market.

This award is a significant recognition of Vitamilk’s strong brand presence, quality and numerous healthy benefits.

GBA is organised by Global Media Alliance and supported by the Food Research Institute (FRI) under CSIR, Ghana Tourism Authority (GTA), Consumer Protection Agency and the Food and Beverage Association of Ghana (FABAG).

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May 30, 2020

Vitamilk Ghana supports Eid-Ul-Fitr celebration; donates items to Chief Imam

The goodwill of the management of Vitamilk Ghana has been extended to the Muslim community as they celebrate Eid-ul-Fitr .

A special package of assorted Vitamilk products were donated to the Chief Imam secretariat in appreciation of the loyalty and commitment of all Muslims as they mark the end of the fasting month of Ramadan.

The Brands manager of Vitamilk , Mr S. Boateng indicated that, after a strenuous 30 days of fasting and self-denial, one may need nutrient rich foods and beverages fortified with essential minerals and multi-vitamins like Vitamilk to invigorate and revitalise.

He also entreated all Muslims to continue praying for Ghana and to promote modesty, self-control and charity as prescribed by the Holy Prophet Mohammed.

Upon receiving the items, the spokesperson for the National Chief Imam expressed their profound appreciation and prayed for Allah’s blessing for Vitamilk Ghana and all their loyal customers.

Furthermore, the Vitamilk Brands Manager advised all Ghanaians that, the current Covid-19 disease requires us to carefully select diets with high nutritional value which can boost one’s immunity and also enhance our total well-being.

He recommended that, all the essential nutrients like proteins, potassium, calcium, omega 3, 6 & 9, multivitamins and minerals are all found in the beverage.

He also used the opportunity to wish all Muslims Eid Mubarak.

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May 7, 2020

Majid Michel Unveiled, A Brand Ambassador For Vitamilk Ghana

Popular Ghanaian actor, Majid Michel, has been unveiled as the Ambassador for Vitamilk Ghana.

Majid Michel who has been off our screens for something shared this on his social media handles to announce to his teeming fans that they will be seeing him more often these days.

He took to his Instagram handle to share the good news surprisingly to all his fans and they just can’t stop celebrating him.

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May 7, 2020

Vitamilk Ghana wins Cocoa/Chocolate/Diary Product of the Year Award

It was a wonderful day for Vitamilk Ghana as they won the Cocoa/Chocolate/ Diary product of the year at the just ended 3rd edition of the Ghana Beverage Awards 2019.

The event which took place at Kempinski Gold Coast Hotel in Accra on 23 March 2019 was massive.   The night event was to recognize and award many indigenous beverage products as well as international brands in the beverage industry of Ghana for their tireless efforts in the year.  

This year’s award program was themed ‘Drink Ghana, Inspiring Excellence in Ghana’s Beverage Industry’ . It encouraged public participation as a person selected from the general public had the chance to nominate their favourite beverage product and also determine the winners of ‘product of the year’ category.  

Receiving the award on behalf of Vitamilk Ghana on the night was the Marketing Director, Mr. Samuel Dankyi-Boateng who expressed gratitude to the organizers of the event and the general public for the award after the event. Mr. Denkyi-Boateng also urged the public to continue to trust and support them to thrive more as a brand which will go a long way to challenge them to produce more varieties which suits their taste.  

The award categories included Beer of the Year, Spirit of the Year, Bitters of the Year, Water of the Year, Fruit Juice of the Year, Carbonated Soft Drink (CSD) of the Year, Energy Drink of the Year, CSR of Beverage Company of the year, Manufacturer of the Year and Product of the Year.

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